Twitter Inc. has launched a request for proposal (RFP) process soliciting for help to cast the widest net possible for great ideas and implementations to fix the ‘brokenness’ of the microblogging platform.
Twitter Chief Executive Officer (CEO) Jack Dorsey in a statement made this known on Thursday while acknowledging that the platform has witnessed abuse; harassment; troll armies; manipulation through bots and human-coordination; misinformation campaigns; and increasingly divisive echo chambers.
“We’re committing Twitter to help increase the collective health, openness, and civility of public conversation, and to hold ourselves publicly accountable towards progress.
“Why? We love instant, public, global messaging and conversation. It’s what Twitter is and it’s why we‘re here. But we didn’t fully predict or understand the real-world negative consequences. We acknowledge that now, and are determined to find holistic and fair solutions.
“We have witnessed abuse, harassment, troll armies, manipulation through bots and human-coordination, misinformation campaigns, and increasingly divisive echo chambers. We aren’t proud of how people have taken advantage of our service, or our inability to address it fast enough,” the Twitter CEO said.
He went further to say that while experts at the platform are working to fix the many challenges, Twitter Inc. has been accused of apathy, censorship, political bias, and optimizing for her business and share price instead of the concerns of society.
“This is not who we are, or who we ever want to be,” Jack said, adding “We’ve focused most of our efforts on removing content against our terms, instead of building a systemic framework to help encourage more healthy debate, conversations, and critical thinking. This is the approach we now need”.
He further stated: “Recently we were asked a simple question: could we measure the “health” of conversation on Twitter? This felt immediately tangible as it spoke to understanding a holistic system rather than just the problematic parts.
“If you want to improve something, you have to be able to measure it. The human body has a number of indicators of overall health, some very simple, like internal temperature. We know how to measure it, and we know some methods to bring it back in balance”.
Jack revealed experts Cortico and Laboratory for Social Machines introduced his company to the concept of measuring conversational health.
“They came up with four indicators: shared attention, shared reality, variety of opinion, and receptivity. We don’t yet know if those are the right indicators of conversation health for Twitter. And we don’t yet know how best to measure them, or the best ways to help people increase individual, community, and ultimately, global public health.
“What we know is we must commit to a rigorous and independently vetted set of metrics to measure the health of public conversation on Twitter. And we must commit to sharing our results publicly to benefit all who serve the public conversation.
“We simply can’t and don’t want to do this alone. So we’re seeking help by opening up an RFP process to cast the widest net possible for great ideas and implementations. This will take time, and we’re committed to providing all the necessary resources,” he said.